Digital Strategy for BELT
Role:
Digital Strategist Web Design
About the project
Client:
BELT
Clients involved in this Project
Project Details
The project revolved around designing and developing a CMS-powered website for a creative agency seeking to refresh its online presence. Using Framer, I structured the site to allow full content control through an intuitive backend, enabling the agency to manage case studies, and blog posts with ease.
The visual design emphasizes bold typography, a punchy color palette, and layered scrolling effects to leave a lasting impression on visitors. Accessibility and mobile responsiveness were also core components from the beginning, ensuring a seamless and engaging user journey.
“Working with Giancarlo was a total game-changer for us. He immediately understood the core values of the projcet and worked very hard to develop an efficient brought it to life with pixel-perfect execution.”
Doru Dima
Founder, GPI
My Role in this Project
I led the design implementation and CMS integration for the project. The website of belt I built custom CMS collections for services, projects, and team members, ensuring scalability for future growth. I handled the interactive animations, page transitions, and responsive layout, carefully aligning them with the brand’s personality. I also collaborated with the client on fine-tuning the structure and visuals to align closely with their creative strategy.
